FranGlobal & Direct English Launch Strategic Alliance to Elevate English Learning in India

New Delhi :In a move set to redefine English language education in India, FranGlobal, the international arm of Franchise India Group, has entered into a landmark partnership with Direct English, a leading UK-based English training provider with over 120 years of legacy in language education.

This collaboration brings Direct English’s globally acclaimed CEFR-aligned curriculum and hybrid learning model to India at a time when demand for high-quality English communication skills is at an all-time high. The English Language Training (ELT) market in India, valued at INR 40,000 crore (USD 5 billion), is one of the fastest-growing sectors, driven by student, professional, and workforce upskilling needs.

Direct English, part of the renowned Linguaphone Group, offers a science-backed curriculum developed by Louis Alexander, the key architect of the Common European Framework of Reference (CEFR). Having trained millions of learners in over 20 countries, Direct English is now poised to make a strong impact in India through an innovative combination of in-person instruction and its powerful Direct English Live platform.

Under this partnership, FranGlobal will establish over 150 Direct English centers across India via two strategic franchise formats:

Unit Franchise (FOFO model): Franchise Owned, Franchise Operated, with a 5-year license.

Area Developer Model: Exclusive regional rights with the ability to develop a sub-franchise network and maximize returns.

Franchise agreements are already in place for Kullu (Himachal Pradesh) and Kolkata (West Bengal), with upcoming expansions targeting key regions including Delhi NCR, Maharashtra, Gujarat, Karnataka, and Tamil Nadu.

Gaurav Marya, Chairman of Franchise India and FranGlobal, remarked,

“Our vision is to democratize access to global-standard English education throughout Bharat. Direct English brings a proven international pedagogy, flexible delivery formats, and technology-enabled learning that suits both urban and rural learners alike.”

The program is designed not only to meet the aspirations of metro-based students and professionals but also to empower learners in Tier 2 and Tier 3 cities—making world-class English instruction more accessible than ever.

Beyond its educational benefits, the venture offers lucrative opportunities for entrepreneurs, educators, and investors, with comprehensive training, marketing support, and a high-ROI business model.

This partnership is more than just a commercial venture—it’s a nation-building initiative to bridge India’s talent potential with global career opportunities through enhanced language proficiency.

As the roll-out accelerates, FranGlobal invites stakeholders to join this transformative movement and be part of the next chapter in India’s education revolution.